ISTD Circus Brief
Create an identity for the Circus Museum- From the big top to sideshows, the content and audience is your choice.
I chose to create a museum based upon luck and fate within the circus. During my research I discovered a lot of circus performers are superstitious. I wanted to reflect this by producing an identity that allows the audience to get a glimpse into the circus lifestyle through superstitions. The museum itself is based upon the history and origin of the superstitions and general history around each topic.
This museum is aimed at families- I wanted to create a light hearted, fun and quirky museum that reflects the quirky side of superstitions.